A done-for-you audit and strategy. No meetings. Just answers.
You know LinkedIn matters. You also know your profile hasn't been touched since you got that promotion in 2019, and the thought of "personal branding" makes you want to lie down.
You don't need another course. You don't need a 90-minute discovery call. You need someone who knows what they're looking at to actually look at it, and tell you what to do next.
That's this.
LinkedIn for Leaders
This is for you if:
- You're a leader in healthcare ready to grow your visibility, your network, or your next opportunity
- You're a small business owner who knows LinkedIn could be working harder for you, but you're not sure where to start
- You've got a profile that's "fine" but isn't actually pulling its weight
- You're time-poor and want expert eyes on it without adding another meeting to your calendar
- You'd rather watch a video at 9pm in your trackies than sit through a Zoom call and try to remember what you spoke about
A comprehensive LinkedIn audit and personalised strategy, delivered as a recorded video walkthrough you can watch (and re-watch) whenever suits you.
Inside your audit, Emma reviews:
- Your profile from top to bottom: banner, headline, about section, featured, experience, the lot
- How your profile aligns with your goals (career change, business growth, advancement, visibility)
- Your current visibility and how you show up in search
- Content opportunities specific to your role, industry and audience
- Practical next steps you can actually action this week
You walk away with:
- A recorded video walkthrough of your full audit (yours to keep)
- A clear, prioritised list of changes to make
- A mini content strategy tailored to your goals
- Specific suggestions you can apply straight away, not vague "post more" advice
1. You checkout and send the details
Email Emma your LinkedIn profile link and a note on what you're trying to achieve (career change, business growth, advancement, more visibility - all good).2. Emma does the deep dive
She'll audit your profile, your presence, your positioning, and map it against your goals.3. You get your video
Delivered to your inbox within 10 business days. Watch it on your terms. No call. No back-and-forth. Just clear, expert direction.Emma Clark (Malica) is an executive leadership coach with 20+ years in senior healthcare leadership roles, and 10+ years actively building her network on LinkedIn - it's where most of her clients find her.
She's expert at helping leaders and business owners turn their LinkedIn profiles from forgotten résumés into properly useful tools. She knows what good looks like, and more importantly, she knows what works for real humans with full calendars and zero patience for jargon.
Do I need to book a call?
Nope. That's the whole point. You email Emma your profile and goals, she does the work, you get your video.What if I have questions after watching?
You'll get a follow-up window of 7 days to email any clarifying questions.Is this only for healthcare leaders?
No. Emma's background is healthcare leadership, and she works with plenty of small business owners too. If you're a leader (of a team, a business, or your own career), this is for you.How long is the video?
Usually around half an hour. Long enough to cover everything, short enough that you'll actually watch it.Can I get this if my LinkedIn is basically empty?
Yes. Especially then. Emma will map out where to start.